Three centuries before Bušek of Velhartice urged Charles IV to roll Czech wines over his palate, Spytihněv II founded the oldest wine-growing region in Bohemia in 1057—the Litoměřice Region. The centuries-old tradition of vineyards in Northern Bohemia, interrupted and then renewed, is also reflected in the wines from the Johann W winery. A magnanimous approach to the renewal of vineyards, careful and gentle handiwork as well as the latest technology give us the unique opportunity to once again enjoy the wine that was last drunk a hundred years ago. Our winery’s patron is Baroness Ulrike von Levetzow. The story of her young love for Johann W. Goethe, who was two generations older, is also reflected in our wines. Freshness and joy combine with maturity and experience. stamp

the oldest wine-growingregion in Bohemia

The Třebívlice chateau winery was built by Jan Dienstl, a Czech entrepreneur and a great wine lover. From 2004 to 2010, he returned 35 hectares of quality vineyards to the unique panorama of the Central Bohemian Uplands. The first wine harvest solely from the winery’s own grapes took place in Třebívlice in 2012. Get a taste of the largest wine project undertaken in Bohemia in recent times.

DESIGNbottles and labels

The design for the bottle and label was created by Oldřich Kulhánek, a legend among our top graphic designers and illustrators, who is especially known as the author of lithographs for prominent literary works, postage stamps and banknotes. The label depicts Ulrike von Levetzow, the last love of Johann Wolfgang Goethe. The vineyard originally belonged to her. She was 17 when she met the 72-year-old Goethe in Mariánské Lázně. This was her estate.


A native of Ústí nad Labem and currently a long-standing Třebívlice patriot, Jan is a mechanical engineer with a degree from CTUP and also an expert in gastronomy and wine, which he has been dedicated to since he was 25. An important entrepreneur in the mining and energy industries and a local patriot, he has invested considerable resources into Třebívlice to restore the traditional production of unique, local wines from vines grown on the southwestern slopes of the extinct volcanoes in the Central Bohemian Uplands. He is also aiming to establish North Bohemian cuisine as top-class gastronomy based on the ingredients supplied exclusively by local farmers, and actively promotes regional tourism and hiking.


He was literally born in the vineyards of South Moravia and started working in the vineyards and cellars from a young age. After graduating from the winemaking college in Valtice, he studied viticulture and oenology at the Lednice Faculty of Brno’s Mendel University, an institution which has the longest and most honoured tradition of oenological education in the Czech Republic. During his final year, he worked for Vinium Velké Pavlovice, where he gained practical experience with modern technological processes in wine production. As a technologist, he was present at the establishment of the Tanzberg Mikulov winery, then later worked at the Kolby winery. After that, several years ago, he accepted a great challenge—relocating from the famous Mikulov wine region to Northern Bohemia to participate in the restoration of the local viticulture and wine production traditions.